The technology, the philosophy, and getting started

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Ambient Data

Ambient data is all around us. Ambient data is as abundant as it is messy...

Ambient Data

Our technology

Our technology organises ambient data as hyperlocal context.

We are a foundational technology company.


Hyperlocal Context

Hyperlocal context is a machine-readable, real-time representation of a physical space and its occupants at a human scale.

Hyperlocal Context


Our Park Avenue Research Centre (Parc) is a living lab in which our technology and its applications continuously evolve.



We believe your ambient data is your ambient data.   Own it.   Advertise it.

Advertise your Brand

Our philosophy

Our bibliography is the foundation of our philosophy. Our blog traces the progression of what we're thinking.

Bibliography Blog

Development Community

Open source technology by developers for developers. Welcome to our growing community.

reelyActive Developers
Enter context-aware physical spaces   Get Started